Amazon, not Temu, is the platform most often named in official dangerous-product alerts

Numbers frozen on 1 October 2026. The platform pages update daily.

Public debate about unsafe products bought online centres on Temu and Shein. The official records point somewhere else. In the 12 months to 1 October 2026, EU Safety Gate alerts and US CPSC recalls named Amazon as a place of sale more often than any other marketplace, in both sources.

The numbers

Window: 2 October 2025 to 1 October 2026. An alert counts for a platform only when the official record names that platform as a place of sale. Each alert page quotes the text that matched.

Why Amazon leads

Amazon is the largest of these marketplaces in the EU. It reports about 194 million average monthly users there under the Digital Services Act. Authorities test-buy and inspect where consumers shop, and an Amazon listing usually carries an ASIN that an inspector can cite. Per 10 million self-reported EU users the gap narrows: Amazon 23.8, Shein 10.6, AliExpress 9.2. Temu publishes its figure only on a page we could not read, so it has no rate. See how we count.

The trend matters too. The share of EU Safety Gate alerts that name any marketplace rose from 6% in 2024 to 15% in 2025 and 26% so far in 2026. Temu and Shein went from almost no alerts in 2024 to dozens a year.

What this does not show

• It is not a share of products. Each alert is one product that an authority acted on. All of these platforms sell millions of products that never appear in an alert.
• Many alerts name no seller. In 2025, 56% of EU Safety Gate alerts had an unknown "sold online" status. Counts are therefore lower bounds.
• Many removals never become alerts. Listings taken down under the Product Safety Pledge+ or after a Digital Services Act notice usually leave no public alert.

These counts measure how often regulators name a platform, not how safe it is.